La Gloria Cubana Liga JD-05
The IPCPR is one of the best platforms to launch a new product or test a new concept. In 2012 La Gloria Cubana presented its Trunk Release cigars – special blends made in small quantities and packed in unique trunk style boxes, at that years IPCPR. At this years IPCPR La Gloria Cubana launched 3 new Trunk Release Cigars. I previously tested the 2013 LIGA MG-08 and gave it a very...
Ego by Felix Assouline
It’s pretty risky to name a cigar Ego. If your product isn’t wonderful there will be lots of bad puns based on the name. And if your product is good, people might think its pretty bold of you to use that name. In the case of cigars by Felix Assouline the name is justified. Ego is a line of box pressed sticks form this below the radar producer who has experience in the...
Viva Republica’s Rapture Exodus
Jason Holly, a cigar enthusiast and store owner in Northeastern Pennsylvania, intended to shake up the traditional cigar industry by making unusual blends not generally available to small suppliers. He created Viva Republica, Inc. and partnered with by the well-known La Aurora factory in the Dominican Republic to make cigars. These medium to full bodied sticks are aimed at traditional brick and...
Viva Republica’s Rapture Harasha
Rapture Harasha Jason Holly, a cigar enthusiast and store owner in Northeastern Pennsylvania, took the plunge from cigar retailing to also manufacturing cigars and launched his company, Viva Republica Inc. The first cigar offering from Viva is the Rapture series with sizes ranging from a 4.5 X 50 robusto to a 6 X 58 gordo. Viva uses an Ecuadorian Havana wrapper with a Dominican Corojo binder...
La Gloria Cubana Liga MG-08
Product innovation and quality develop new trends in the cigar industry, often after innovation in marketing and sales attracts our attention. La Gloria Cubana achieves this in their Trunk Release concept at the 2013 IPCPR. On the marketing front La Gloria employs 3 interesting approaches. First, they use innovative “trunk shaped boxes” as cigar boxes holding 26 sticks, an eye catching...
Monte Pascoal Interest in Brazil
We have been smoking Brazilian tobacco for some time. And it has been grown almost since Brazil was discovered. The primary growing regions are in the northern part of the country. Mata Fina, Mata Norte, and Mata Sul are all growing regions with tobacco of different properties. The Mata Fina is the best and is used for wrappers for many different cigars. It is silky and ages to a nice...
